Showing posts with label opinion. Show all posts
Showing posts with label opinion. Show all posts

Wednesday, April 13, 2016

Tips for Revising the Second Draft of a Novel

Last year, I completed rough drafts of two separate novels, each of which I wrote in very different ways. One was loosely outlined, and then that outline was almost completely ignored in favor of making it up as I went along over the course of a few years. The other was extensively planned, outlined, and then written entirely in the span of a single month with only minor deviations from the original outline.

These are the first full-length novel drafts I've ever completed, hence the drastically different approaches to writing as I'm still kind of figuring out what works best for me. While it was incredibly relieving to finally finish not just one but two full-length drafts after so many years of work, this year I'm tasked with the equally difficult task known as the rewrite. As I've never done a full rewrite before (I refuse to count the time I did massive rewrites to the first story's first draft mid-way through writing it, or the fact that the second story is actually a rewrite in itself), I've found myself in personally uncharted territory yet again. Luckily, I feel like I'm already finding my groove, so here are a few tips for the revision process based on my own experiences thus far:

Tips for Writing Your Second Draft

Rule #1: Nothing is Sacred

The first and most important rule to any rewrite is thus; nothing is sacred. You've got to be prepared for constructive criticism to do away with your favorite scenes, characters, and plot lines if you want to write the best story possible. It doesn't matter if the subject in question is personally important to you unless you can make it just as important to the story and your readers, because in the end a fiction writer isn't some prestigious person to whom all else must obey, a writer is a servant to both the story and the readers.

More important to this rule is that you must understand exactly what is at the core of your story, because if anything is to be considered sacred, it must be that core idea which inspired your story in the first place. Understanding what that core idea is will be infinitely helpful if you hit a wall and become convinced that everything you've written is rubbish. It's in moments like these that you must be willing to toss away all the rubbish and go back to and rebuild an entirely new story from that core. This core can be anything from a setting or character that initially inspired you to write a story around it, or it might be an emotion or message that you want to convey to the reader.

It's Never Too Late to Outline

After finishing the draft of my heavily-outlined novel and then ignoring it for two months, I came back to what appeared to be a horrible mess of a story written by a madman with no sense of pacing, excitement, or tone. Seeing as that draft was the result of me having already discovered the core of an earlier unfinished story and crafting an entirely new plot around it, I was confident that the general outline of my story wasn't the problem, it was the supporting details. The problem was that I couldn't put my finger on exactly what the story was missing.

This is where I turned back to outlines. For days, I did nothing but research plot structures for books, plays, and movies. I refreshed my memory on Freytag's Pyramid and the Three Act Structure, then discovered the Five Act Structure and the Eight Sequences of Film. Having found the Eight Sequences the most personally helpful structure, I poured over definitions for terms like "Inciting Incident" and "First Culmination," then, to the best of my ability, I wrote out what each of the eight sequences were of that first draft. Trying to fit my novel into this structure forced me to not only see that my story wasn't as bad as I feared it was, but helped me understand my own story so much better, which in turn allowed me to see what it was missing. Suddenly, I had a clear understanding for what my main subplot was, why it felt so natural to resolve it when I had, and how to make it even stronger in the next draft.

I'm a firm believer that, while we may have a feel for how to pace a story as we're writing it, it is incredibly helpful to break it down mathematically to understand why exactly it feels good to write it that way. For example, look at the the very middle of your story and see how it relates to the ending. According to traditional structure, if your story ends on a high note there should also be a high note in at the midpoint. If the tone of your middle is a teaser for the ending, you've now got insight into why it works, and if your middle differs from your ending, then maybe that's what's been bothering you the whole time! If traditional structures don't work for your novel, it's still helpful to break down your story to its basics to understand how it moves and what isn't working.

Just Write!

Even after all the brainstorming and outlining, some of my best ideas for revisions came when I actually sat down and started rewriting. I looked at my first paragraph, hated it, tried to think of something more catchy that better prepares the reader for the type of story they're getting into, and came up with an idea that killed two birds with one stone; not only did the new idea check off all the boxes for a great introduction to the story and characters, but out of it came a new subplot that fits perfectly into the story, will help me to tie up many loose threads, and drastically improve the pacing of the exposition.

So when all else fails, just write. Try new things. If you get stuck, take the scene or character that you hate, figure out why you hate it, draw inspiration from popular scenes and characters that you love, figure out why they're awesome, and see if you can apply the essence of that same greatness to yours. Get those creative juices flowing and let them do the heavy lifting.

Listen to the Professionals

Listen, I'm no authority on this sort of thing. Not yet, anyway. But these are the things that work for me, and hopefully I've written something here that will work for you. Otherwise go ahead and research more credible writers, I promise I won't mind.

Oh, and try not to get too stressed about all of it.
-Ryan

Thursday, March 24, 2016

How to Get into Copywriting

I've been a copywriter for almost three years now. I think that makes the statement "I am a copywriter" a bit more official. Also, I have business cards now. So there's that.

I was recently asked on Reddit for some suggestions on how to "break into copywriting" as if copywriting is a bank vault in a heist film. I was flattered to be seen as some sort of authority on the subject, and while I'm certainly no expert, I'm going to expand on and share my response here.

How to Break into Copywriting

Subjects:

So, you want to get into copywriting. Well, you wanted to be the next Stephen King, but you've just read multiple sources that say the chances of making a living as an author (and a popular one at that) are slim to none, but you don't really have any other viable skills or interests outside of your love and ability for writing. You took a few personality tests specifically designed to tell you what career to get into - or you watched a bit too much Mad Men - and settled on copywriting. You want to see your creative ideas turned into magazine ads and television commercials for Doritos, Pepsi (or Coke, not judging), and the highest of all entertainment products - beer.

For the record, I got into copywriting through the traditional method of getting a college degree, which led to an internship and later a full-time job in an office where I currently write product descriptions, press releases, marketing emails, and video narration for a small online retailer.

However, as is the primary requirement for most creative fields, you really just need to demonstrate your interest and skill in copywriting. So whether or not you spend at least four years and thousands of dollars earning that degree, here are some tips I'd give for getting the attention of potential employers.

General Tips for Copywriting

  • Be concise and direct. The fewer words, the better. Every sentence must contain a feature or benefit of the product, so get rid of all the extra fluff.
  • Look up the difference between a feature and benefit, if you don't know it already.
  • Read up on SEO. Learn how to find and use keywords.
  • Always double-check your work before submitting it. Nobody has a good excuse for spelling or grammatical errors if they're competent and passed high school, and copywriters doubly so because it's literally their job to be the best writers on the planet.
  • Develop thick skin. Don't get offended because someone didn't like your work. Listen to their advice, try to get to the bottom of what they dislike about your work, improve upon it, and move on.
  • Learn AP Style. Follow and read Grammar Girl everywhere.
  • Do you know what a call to action is? What about an attention-getter? Because you should.
  • Don't tell the reader something they already know. This is basically the same as the first point, but it bears repeating. Put yourself in the shoes of the customer, and ask yourself what exactly is the information they need first and foremost before deciding to make a purchase, and write that.

Create a Cool Online Portfolio

Create an online portfolio of your work on one of the many portfolio sites out there. I use Behance, but a quick web search will give you some other options. The point of your portfolio is to show off your creativity and understanding of how to sell with words. Make fun magazine-style ads for products you like or are just weird and interesting (stay away from the big brands and products, you don't want people to compare your work with something of that caliber). Include a headline and one paragraph of body copy. Partner up with a graphic artist that you know or on the portfolio site who also wants to show off their skill if you can't make it look halfway decent yourself.

Start a Neat Blog

You might have noticed that I blog quite a bit. Employers love that sort of thing because it shows that you're always writing and that writing genuinely is your passion. Now, mine is just a public journal for my thoughts, but if you can focus a blog around a single topic that you love, that's way better. Once you've started, keep at it. Don't go a month without a quality post.

Make a Badass Résumé

If you're applying for more creative positions at hip companies or agencies, make a version of your résumé that shows off your creativity. I personally have two versions of my résumé; a boring one I made in Microsoft Word, and a fun one I made in InDesign that is made to look like an old police file. The idea is for the second one to be eye-catching and memorable for those hip companies, and the first to be professional and proper for the others.

Even if you're not applying to high-status agencies, remember that you're trying to convince them that you can sell their products with your words, so you should be able to sell yourself with your résumé. It has to be flawless, neat, concise, and convincing. Link to your blog and portfolio on the very top so they can see for themselves just how much you deserve the job.

How to Obtain That Vital Thing Called "Experience"

As you might have heard, it can be very tough to get experience without prior experience. It's crazy, I know. When I started applying for positions in my field, I only heard back from three of the places I applied to, got an in-person interview with two, and was unemployed for two weeks out of college before the one ended up hiring me. Bear in mind, this was after I used all the tricks I've described above. With that in mind, here's what I have to say on getting experience so you can eventually get that dream job.

Firstly, apply for every low-level writing/copywriting position you feel even remotely qualified for. It's not up to you to decide if your lack of real-world experience or knowledge is a deal-breaker, so even if the requirements say "3+ years and an in-depth knowledge of the world of watchmaking," apply. The copywriters with actual 3+ years and knowledge of watchmaking are all gunning for the 5+ year jobs anyway, and for all you know you're the most qualified person who applied, so send them your résumé just to be safe.

Secondly, do freelance work. Sign up for a content mill site and churn out a few 500 word articles, press releases, and product descriptions every day. You'll get experience, make connections, and get paid (though not well at first). Check out The Freelance Writer's Guide for tips, tricks, and freelance site reviews. Who knows, you might even figure out how to support yourself entirely on freelance work and not have to worry about all the other stuff I said.

Lastly, do not give up. You've got to be patient and persistent. Even if you're not employed, you should be practicing your craft by fleshing out and polishing your portfolio and blog. Your demonstrable skill will always trump a number on your résumé. Make connections. Ask your employed friends to vouch for you or put you in contact with someone in your field. Be prepared for anyone at any moment to Google your name, find your work, and realize you're the perfect candidate.

Follow these steps, get even more people's advice, and you should land a job in copywriting in no time. Good luck.

Leave a comment below if you have any further questions and I'll be happy to answer them.
-Ryan

Tuesday, February 17, 2015

My Thoughts on Fifty Shades of Grey - The Film

It's difficult not to talk about; Fifty Shades of Grey has been released in movie form. Upon reading many (negative) reviews, I considered blogging my two cents about the film, decided not to bother, then reconsidered when someone on Reddit, upon reading a brief post about my thoughts on the film, said:
"The world needs more people like you man"
So now I have decided to write down and publish my thoughts for all the world to see. I will start with my initial impressions of the book series, so feel free to skip further down for just my thoughts on the film (I've tried to make it easy to navigate with relevant headlines), or see my review on Flixster for an even more brief critique.

Disclaimer: I just want to state for the record that I am not going to discuss the Fifty Shades of Grey film purely because it's the hot thing to talk about right now; I was genuinely impacted by the film and feel the need to share my thoughts amid a sea of negative reviews. I'm sure this post will get lost to the untouched corners of the web, so I assure you that I am not writing this to get attention or any sort of profit. Also, I refuse to use "the film was fifty shades of __" wordplay in my review like seemingly every other blogger.


My Introduction to the "Fifty Shades" Books

My wife read the entire Fifty Shades trilogy in a matter of days, and around the same time I was made aware of the phenomenon that the media circus called "Mommy Porn." My wife and I were still in college at the time, and she had never before expressed any interest in erotic fiction. I was glad that she had found and enjoyed the books, because I knew it was important for her to explore her sexuality beyond the confines of our relationship (as we are each other's first and only significant others).

When the Fifty Shades phenomenon started to gain more media attention, I grew curious to it. As an aspiring author and feminist, I realized the importance in trying to understand what it was about these books that took such hold of so many women; I was curious to learn from them so that I could understand the female perspective better and apply that understanding to my own writing. One day, on a whim, I picked up the first book and read through a few chapters. While I found the quality of writing to be as poor as I'd heard, I found the emotional charge of the book electrifying. Anastasia's "should I/shouldn't I" monologue was filled with an undeniably intense emotional tone that was incredibly addicting. I didn't finish the book on account of the sexual scenes being quite boring to me, perhaps because I'm a heterosexual male, or perhaps because much of the tension I enjoyed of the earlier chapters vanished, but I was left with an understanding of what made the books break so many sales records.

The moment I heard about the movie deal, I was delighted that something so risqué was being created for the mainstream, and when casting petitions were started I immediately signed every one begging for actor Ian Somerhalder to play the part of Christian Grey.
Ian Somerhalder was born for the part of Christian Grey, in fact, he already plays an eerily similar role perfectly in The Vampire Diaries

My Thoughts on the Film - A Valentine's Day Treat

When I saw the first trailer for Fifty Shades of Grey, I was in a movie theater, and upon seeing the release date of "Valentine's Day 2015" I immediately burst out laughing so annoyingly that my wife smacked me across the arm. The trailer had a brooding and serious tone to it, seemingly completely unaware of just how ridiculous it was. Such became my attitude for the film in the months leading up to its release; mockery.

My wife asked me to take her to see the film on Valentine's Day, and I accepted. Aside from my obvious desire to do good by her, I was as curious to see the film as I was to read the first few chapters of the book. I wholeheartedly expected it to be terrible in that over-the-top cheesy romantic sort of way that the movie The Best of Me was, which I took my wife to on sweetest day and absolutely detested.

I'm quite glad to say that my expectations were completely shattered, and I left the theater wishing that I could re-enter to see the film yet again.

A Fantasy World

I think that the key to enjoying the Fifty Shades of Grey movie (aside from not being uptight) is to go into the movie with realistic expectations. For example, whereas many of the negative reviews I've read point to the cheesy dialog as a prime reason that they couldn't enjoy the film, claiming that it wasn't realistic or believable, I went into the movie knowing full-well that the film was based on a poorly-worded romantic/sexual fantasy. The key word here is fantasy. Every time that a character said something odd and unrealistic ("are we going to make love now?" Anastasia asks the moment she signs the non-disclosure agreement) I needed only to remind myself that, though the world I'm looking at looks like ours on the surface, it is not; it is a fantasy world where every bit of cheesy dialog serves to either set you up for or deliver a sexy retort ("I don't make love. I fuck. Hard." Christian replies to Anastasia). The source material for the movie is one woman's sexual fantasy that thousands of other women happen to enjoy, which is a very important detail that I feel many reviewers either deliberately or obliviously ignored.

The movie cannot be reviewed by the same standards that we hold other movies to, because it is unlike other movies in this regard. It is not about being realistic, it's about emotion. From the beautiful sight-seeing flights over and around the Seattle area, to the palpable sexual tension, to the emotional lows of Anastasia trying to come to grips with her complicated relationship, the film did an excellent job making me feel like I was right there; feeling all those emotions along with the lead character. I'll even admit to feeling on the verge of joyful tears as the couple experienced the beauty of a nighttime Seattle skyline set to the perfectly-selected song.
Actress Dakota Johnson did an excellent job selling Anastasia's inner thoughts and emotions through the slightest of expressions.

A Playful Interpretation

I was quite worried that the film would take itself too seriously and end up being completely dull as a result (see "The Best of Me" as mentioned above). Fortunately, the movie had several moments that felt genuinely funny and self-aware. Having not read it, I cannot personally speak for how many of the jokes came out of the book, but my wife said she didn't remember the book being so funny - a great indicator that the film knew not to take itself too seriously. The jokes did a great job to break up the tension and remind you that it's meant to be a fun film.

Barely Controversial

The two most common complaints causing controversy with Fifty Shades of Grey are that:
  1. It's too graphic/kinky (or not enough, depending on who you ask)
  2. The relationship portrayed is abusive
The first point is absolutely absurd no matter which side you take. To the prudes who say it's too much: the sexual content of the film pales in comparison to the source material. All on-screen sex amounts to nothing more kinky than topless humping while Anastasia is (willingly) tied up in various positions. If you've seen sex in any R-rated film, you've seen what Fifty Shades of Grey has to offer. To the perverts who say it's not enough: I'm sorry, but what did you really expect? These are not pornstars in an X-rated film. It may not be the most faithful adaptation of the books, but it's a step closer to the line that Hollywood has been unwilling to approach in years. There's plenty of videos online to please your kinky desires.
This compilation from the trailer is literally as kinky as it gets.

This second point seems to stem largely from the same controversy regarding the books. As someone who has not read the books, I can only say that the arguments seem somewhat valid, though I've heard others (including my wife) disagree. However, thanks to the film's creators, with the gift of hindsight, all of the points made in that article regarding the books are completely absent from the theatrical adaptation:
"For example, the researchers pointed out, she withholds information about her plans to visit friends and family members and avoids social outings so as not to anger Christian."
In the film adaptation, Anastasia withholds information about these plans because (as she boldly states) "it's none of your business." The Anastasia in the film is actually quite strong-willed, and she frequently talks back to Christian so as to point out his obvious possessive issues and flaws.
"In consensual BDSM relationships, partners take negotiations seriously and respect each others’ boundaries, she said. In “Fifty Shades,” she noted, Christian bullies Anastasia and plies her with alcohol to coerce her into sexual acts that she finds uncomfortable."
Again, there is an entire scene in the film in which Anastasia and Christian sit down for a very serious (and playful) discussion about the terms of the BDSM contract, during which time Anastasia orders certain acts to be removed from the contract entirely and Christian obeys without debate. As a bonus, at the end of this scene, it is made obvious that the whole situation has aroused Christian, and Anastasia straight-up leaves him high and dry. Furthermore, Christian never once gives Anastasia alcohol in the film as far as I can remember, and in fact occasionally warns her of the dangers of excessive drinking, at one point taking a glass of wine right out of her hand so as to keep her clear-headed in accordance to the contract.

The Bottom Line - A Step Forward for Women and Cinema

Fifty Shades of Grey was an at-times cheesy, self-aware fantasy that successfully tugs at your emotions and removes the flaws of its source material. At the same time it stands on its own as a daring attempt to push mainstream cinema to not only recognize that women have been neglected as sexual beings, but to push the boundaries of our culture's ability to understand and accept diverse sexuality as something totally okay to talk about. We are now living in a post-Fifty Shades world, and I, for one, think the future is looking bright.

Also, the soundtrack was absolutely incredible! It fit the mood perfectly and stands on its own as one of the best compilations from different artists of original and reworked material that I've ever heard.
-Ryan